What is a common reason for policyholders to choose Variable Life Insurance?

Policyholders often choose Variable Life Insurance because they seek higher returns through managed investments. This type of insurance allows policyholders to allocate their premiums among various investment options, typically including stocks, bonds, and other growth-oriented assets. Because the cash value and potentially the death benefit are tied to the performance of these investments, policyholders have the opportunity to benefit from market gains, which could lead to substantial returns over time.

Variable Life Insurance appeals to those who are willing to accept some level of investment risk in exchange for the possibility of greater financial growth. It offers a blend of life insurance protection and investment opportunity, making it attractive for individuals who are looking to potentially increase the value of their policy through market exposure. This aligns with the goals of individuals who may have a higher risk tolerance and an interest in actively managing their investments for potentially higher returns.